Dylan Giuliano

About

Dylan Giuliano

I grew up in the DMV and went to Atholton High School. This fall I'm heading to John Carroll University in Ohio to study marketing. My academic work has focused on how digital platforms shape consumer behavior and the ethics behind it.

LinkedIn: linkedin.com/in/dylan-giuliano-222408376

Background

I've been a competitive golfer for most of my life and spent several years wrestling before that. Both pushed me toward things I care about: staying focused under pressure, putting in the work without a lot of noise around it, and being honest about where I actually stand.

Those tendencies carry into how I approach research. I'm interested in topics where there's real disagreement or where the surface-level explanation misses something. The influencer economy and data ethics checked both boxes.

What I Study

  • Consumer psychology and digital marketing strategy
  • How platforms collect and monetize behavioral data
  • The psychology behind influencer trust and brand loyalty
  • Ethics of targeted advertising and parasocial relationships

At JCU I'll be studying marketing with a focus on strategy. I'm interested in working at the intersection of brand, media, and consumer behavior.